Purposefully crafted with great-tasting, wholesome and sustainably sourced ingredients, CLIF BAR® energy* bars have been fuelling world-class competitors and everyday athletes for 30 years. CLIF BAR® energy bar is the delicious, plant-based bar that challenged all the expectations of performance food when it first came on the market. Today, it remains the ultimate reflection of our ongoing commitment to crafting foods with purpose, for people and the planet. Â CLIF BAR® energy bar provides nutrition before and during activity lasting over an hour. Itâ€s purposefully crafted with a blend of [plant or plant-based] protein, fat and carbohydrates to keep you riding, hiking, climbing and skiing. In fact, CLIF BAR® energy barâ€s time-tested recipe has been trusted by athletes and sports nutrition experts for decades. The Ultimate Energy* Bar➢ 9â€11g of plant protein Made with wholesome and nutritious* ingredients Â Made with organic rolled oats Plant based Â Good source of protein No high fructose corn syrup Â *Phosphorous contributes to normal energy-yielding metabolism.